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The Power of Coaching
What is Coaching?
Professional Coaching is a professional partnership between a qualified coach and an individual or team that supports the achievement of extraordinary results, based on goals set by the individual or team. Through the process of coaching, individuals focus on the skills and actions needed to successfully produce their personally relevant results.

How can you determine if coaching is right for you?
To determine if you could benefit from coaching, start by summarizing what you would expect to accomplish in coaching. When someone has a fairly clear idea of the desired outcome, a coaching partnership can be a useful tool for developing a strategy for how to achieve that outcome with greater ease.

Since coaching is a partnership, also ask yourself if you find it valuable to collaborate, to have another viewpoint and to be asked to consider new perspectives. Also, ask yourself if you are ready to devote the time and the energy to making real changes in your work or life. If the answer to these questions is yes, then coaching may be a beneficial way for you to grow and develop.

How is coaching delivered? What does the process look like?
The Coaching Process —Coaching typically begins with a personal interview (either face-to-face or by teleconference call) to assess the individual’s current opportunities and challenges, define the scope of the relationship, identify priorities for action, and establish specific desired outcomes. Subsequent coaching sessions may be conducted in person or over the telephone, with each session lasting a previously established length of time. Between scheduled coaching sessions, the individual may be asked to complete specific actions that support the achievement of one’s personally prioritized goals. The coach may provide additional resources in the form of relevant articles, checklists, assessments, or models, to support the individual’s thinking and actions. The duration of the coaching relationship varies depending on the individual’s personal needs and preferences.

What are some typical reasons someone might work with a coach?
There are many reasons that an individual or team might choose to work with a coach, including but not limited to the following:

  There is something at stake (a challenge, stretch goal or opportunity), and it is urgent, compelling or exciting or all of the above
  There is a gap in knowledge, skills, confidence, or resources
  A big stretch is being asked or required, and it is time sensitive
  There is a desire to accelerate results
  There is a need for a course correction in work or life due to a setback
  An individual has a style of relating that is ineffective or is not supporting the achievement of one’s personally relevant goals
  There is a lack of clarity, and there are choices to be made
  The individual is extremely successful, and success has started to become problematic
  Work and life are out of balance, and this is creating unwanted consequences
  One has not identified his or her core strengths and how best to leverage them
  The individual desires work and life to be simpler, less complicated
  There is a need and a desire to better organized and more self-managing

What should someone look for when selecting a coach?
The most important thing to look for in selecting a coach is someone with whom you feel you can easily relate create and the most powerful partnership. Here are some questions you may want to ask prospective coaches:

  What is your coaching experience? (number of individuals coaches, years of experience, types of situations)
  What is your coach specific training? Do you hold an ICF Credential, or are you enrolled in an ICF Accredited Training Program?
  What is your coaching specialty or client areas you most often work in?
  What specialized skills or experience do you bring to your coaching?
  What is your philosophy about coaching?
  What is your specific process for coaching? (how sessions are conducted, frequency, etc.)
  What are some coaching success stories? (specific examples of individuals who have done well and examples of how you have added value)

How long does a coach work with an individual?
The length of a coaching partnership varies depending on the individual's or team’s needs and preferences. For certain types of focused coaching, 3 to 6 months of working with a coach may work. For other types of coaching, people may find it beneficial to work with a coach for a longer period. Factors that may impact the length of time include: the types of goals, the ways individuals or teams like to work, the frequency of coaching meetings, and financial resources available to support coaching.


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